Cape Cod Landscape Association

Marketing to Affluent March 1st CCLA by Jeffrey Scott

admin — Wed, 22 Feb 2012 22:20:56 +0000

When:
Thursday, March 1
2:00 PM to 4:30 PM

Where:
Resort and Conference Center of Cape Cod
35 Scudder Avenue
Hyannis, MA 02601

CCLA is proud to have Jeffrey Scott of Jeffrey Scott!

Marketing to the Affluent.

Jeffrey Scott has been in your shoes – at age 34 he took over his family’s landscape firm and grew it into a $10 million enterprise. He now helps others do the same.

This class is geared towards managers and owners who are interested in this important subject. Affluent homeowners have the income and the mind set to hire you now, if you know how to win them over. With the Affluent Approach, Jeffrey Scott will fast forward your learning curve so you can sell more and faster to this profitable customer base.

The cost is $30 for this 2.5 hour class.

We strongly encourage preregistering to reserve your seat, although walk-ins are welcome if there is room in the class.

If you need additional information, please contact us at 877-432-3156 or ccla1999@comcast.net.

We look forward to seeing you at the event

Schedule of events for the Professional Education Seminar and Trade Show to be held on Friday, March 2, 2012

admin — Wed, 22 Feb 2012 22:13:52 +0000

Morning Sessions 9:30 AM until 10:45 AM

Jeffrey Scott of Jeffrey Scott!
Time Management Techniques for the Green IndustryPES Featured SpeakerYou have more demands on your time than ever before – how do you get it done, profitably and still have a life?

www.jeffreyscott.biz

Root Depths
Richard G. Rathjens, Ph.D.Urban Forester and Senior Agronomist Davey TreeDr. Rathjens will discuss the importance of proper root depth when planting landscape trees based upon his survey of field depth, effect of deep planting and remediation.

Job and Job Site Safety
Peter Brewer, Ocean State Risk ManagementWorkplace safety laws are evolving rapidly, regulations are becoming stricter and more prevalent, penalties for non-compliance are becoming much harsher. In this seminar you will learn how to cut through the clutter and help your company and employees stay protected.www.go2OSRM.com

Bring on the Enhancements
Monique Allen, CLD, MCLP, AOLCP, MCCAre you doing all you can for your clientele? Understanding how to match your clients’ needs with your capabilities is the first step toward selling more to the clients you already have.www.thegardencontiuum.com

Outside Tent Session 11:00 AM until 12:00 NOON

Small Engine Equipment Repair and Maintenance
Scott Robinson, LepcoHerb Hutnak, Schmidt Equipment

Afternoon Sessions 1:15 PM until 2:30 PM

D.O.T. Rules and Regulations
Q + A with the State PoliceAlways popular, always informative, always well attended session where you get to question the police!

Pruning Woody Ornamentals
Will Clarke, Perennial SolutionsCome listen as Will reviews the basic techniques and strategies of pruning the woody plantings that we encounter on Cape Cod.www.perennialsolutions.net

Professionalism in the Workplace
Panel DiscussionWhat promises to be a lively discussion moderated by Sean Bishop of Ground Effects. This class is geared towards presenting yourself as a professional to potential employers.

Irrigation Scheduling 101
Chris Pine of C.Pine AssociatesThis presentation will review the basics of how to schedule an irrigation system and what you need to know to program today’s weather based and soil moisture based controllers.www.cpineassociates.com

Keynote Speakers 2:30 PM until 3:45 PM

Dean & Derek, DIY NetworkDean Marsico & Derek Stearns are stonemasons and real-life cousins. Together they hosted DIY Networks’s Rock Solid last season and this year they’re hosting Inside Out! Come meet the guys behind the camera! Dean & Derek also teach popular training workshops at the Plymouth Quarries.www.diynetwork.com/rock-solid www.deanandderek.com

4:00 – Vendor Reception and iPad Raffle

Vendor Reception hosted by Fairway Lawn and Tree ServiceCome and mingle with today’s vendors, speakers and attendees at the end of the event.Also stay for this year’s end of the day raffle, an iPad. Tickets for the raffle will be distributed by CCLA staff in all classes. The more you participate, the more tickets you earn.

SPECIAL CLASS – THURSDAY, MARCH 1 - 2:00 PM until 4:30 PM

This year’s featured speaker, Jeffrey Scott, will present a special class on the day before the PES.Marketing to the AffluentAffluent homeowners have the income and registration to hire you now, if you know how to win them over. The truly rich are different from you and me. With the Affluent Approach Jeffrey Scott will fast forward your learning curve so you and sell more and faster to this profitable customer segment.Pre-registration suggested
Cost is $30 per person

Send check to PO Box 1327, Sagamore Beach, MA 02562 or call CCLA with credit card info at 877-432-3156

MNLA EXAM – THURSDAY, MARCH 1

MNLA will host an exam on Thursday, March 1 from 9:00 AM until 12 NOON.Those interested in taking this exam must first purchase the MCH Manual at www.mnla.comor request a manual by mail from MNLA, Box 387, Conway, MA 01341. The manual cost is $75 for MNLA members or $95 for non-members.You may walk-in or pre-register. For more information contact mnlaoffice@aol.com or 413-36-4731.

THANK YOU TO OUR 2012 SPONSORS

Gold Sponsor – Stonewood Products
Silver Sponsor – Emerald Excavating and Landscape
Registration Sponsor – Briggs Landscape Construction
Reception Sponsor – Fairway Tree and Lawn
ServiceSpeaker Sponsor – The Davey Tree Company

Tickets for the PES are $20 each
IF YOU PRE-REGISTER BY FEBRUARY 23, 2012

If there are four or more coming from one company, the price is only $15 per person.

After February 23 and at the door, the price will be $25 per person.

Send your check and name and company name to
CCLA, PO Box 1327, Sagamore Beach, MA 02562

or call 877-432-3156 with credit card info!

2012 Professional Education Seminar & Trade Show

admin — Fri, 10 Feb 2012 16:19:51 +0000

The Resort & Conference Center, Hyannis, MA
Friday, March 2 ~ Show
Hours: 8 AM – 4:15 PM

PRE-REGISTER FOR THIS EVENT!
The benefits of pre-registering are numerous! Your badge is ready and waiting for you. You go right into the Express Line.

Click Here to Pre-Register Online

Avoid the long lines and send your check to PO Box 1327, Sagamore Beach, MA 02562, include your name and company name for badge.
$20 per person by February 23
$15 if 4 or more from the same company
$25 after February 23 and at the door!

Jeffrey Scott of Jeffrey Scott!
Proven Time Management Techniques
You have more demands on your time than ever before—how do you get it all done, profitably and still have a life?
Our featured speaker Jeffrey Scott will present a valuable class for owners, managers and sales people the day before the PES, Thursday, March 1 at www.jeffreyscott.biz

MCH EXAM
MNLA will be hosting a March exam at the Resort and Conference Center on Thursday, March 1.
The exams begin at 9:00 AM and go until 12:00 PM You must pre-register for this exam

9:30 AM—10:45 AM

Jeffrey Scott of Jeffrey Scott!
Marketing to the Affluent
Our featured speaker Jeffrey Scott has been in your shoes—at age 34 he took over his family’s landscape business and grew it into a 10 million dollar enterprise. This morning session concentrates on how to find, sell and keep the wealthy homeowner. www.jeffreyscott.biz

Root Depth
Richard G. Rathjens, Ph.D., Urban Forester andSenior Agronomist, The Davey Institute
Dr. Rathjens will discuss the importance of proper root depth when planting nursery/landscape trees based upon his survey of field depth, effect of deep planting and remediation.

Job and Job Site Safety
Peter Brewer, Ocean State Risk Management
Workplace safety laws are evolving rapidly, regulations are becoming stricter and more prevalent, penalties for non-compliance are becoming much harsher. In this seminar you will learn how to cut through the clutter and help your company and employees stay protected. www.go2OSRM.com

Outside Tent 11:00—12:00

Small Engine Equipment Repair and MaintenanceScott Robinson from Lepco and Herb Hutnak from Schmidt Equipment

1:15 PM—2:30 PM

D.O.T. Rules and Regulations
Q + A with State Police
Bring all your questions for this ever popular session!

Pruning Woody Ornaments
Will Clarke
The basics

Professionalism in the Workplace
Panel Discussion
A discussion moderated by Sean Bishop of Ground Effects

Irrigation Scheduling 101
Chris Pine of C. Pine Associates
This presentation will review the basics of how to schedule an irriga-tion system and what you know to program today’ weather based and soil moisture based controllers. www.cpineassociates.com

2:30 PM until 3:45 PM

Keynote Speakers:
DIY Network’s Dean and Derek
Derek Stearns and Dean Marsico are stonemasons and real-life cousins. Together they host DIY Network’s Rock Solid, a series dedicated to showing you how to increase the value of your home by starting in the yard. Dean and Derek teach popular training workshops at the Plymouth Quarries of Massachusetts. www.dijnetwork.com/rock-solid
www.deanandderek.com

Download PDF

Monthly Meeting February 9, 2012

acenzalli — Thu, 09 Feb 2012 14:09:40 +0000

When: Thursday, February 9, 2012

Where: British Beer Company in Sandwich

Time: 5:30 – 7:00 PM

How familiar are you with the valuable resources of the Cape Cod Cooperative Extension Service? Part of their Mission Statement reads “To prevent tick borne illnesses, including Lyme disease…via education, surveillance and deer tick intervention on Cape Cod, Martha’s Vineyard and Nantucket”.

This month come meet Larry Dapsis, Deer Tick Project Coordinator and Entomologist who will address the membership about…Deer Ticks.

No need to go into any reasons why it’s so important for us to gain more information on this subject. Way too many of us have first hand knowledge of Lyme disease.

Come and learn the most up-to-date news on deer ticks and Lyme. Be sure to bring your questions!

MCLP credits available for this meeting.

Please note this month’s location is at the BBC in Sandwich

2012 Professional Education Seminar and Trade Show

admin — Mon, 07 Nov 2011 18:41:03 +0000

Friday, March 2, 2012 at the Conference Center of Hyannis, West End Rotary

Over 80 vendors and various speakers through out this day long event.

Click HERE for more information

Click Here for Vendor Registration

Monthly Meeting January 2012

admin — Mon, 07 Nov 2011 18:15:29 +0000

The Ins and Outs of Advertising – Glenn Ritt

**Location to be announced as the Heritage House will be under renovation.

Annual Meeting and Holiday Party

admin — Mon, 07 Nov 2011 18:02:37 +0000

When: Saturday, December 17th

Where: The Cape Codder in Hyannis

Choice of Chicken Limon, Steak Tips of Baked Haddock – $50

Legacy Award to be presented to Chris Joyce of Joyce Landscape

Monthly Meeting – November 10, 2011

admin — Mon, 07 Nov 2011 17:44:06 +0000

Our November meeting will feature Bob Baulch of R.K. Baulch Associates, Inc. Bob is a retired executive from the IT Industry with over 30 years experience in human resources, management and marketing. Bob holds an MBA in International Business Management and Marketing from George Washington University.

This month’s meeting is going to focus on the human resources side of the business. Bob is going to share his knowledge with on the importance of team work and specifically about “Empowered Teams”.

Be sure to attend this meeting for valuable advice!

Thursday, November 10, Heritage House Hotel, Hyannis
5:30 – 6:00 PM – Social Hour with appetizers
6:00 – 7:00 PM Bob Baulch

Check out Bob’s website
www.smallbizcoachbob.com

Cape Cod Snow & Leaf Show

acenzalli — Thu, 13 Oct 2011 15:17:00 +0000

Wednesday, October 19, Hyannis: This year the event will be at the Cape Codder Hotel on Rte 132 in Hyannis. The show will host a number of vendors displaying the equipment for Fall Clean Up and Leaf Management, Irrigation and Snow and Ice Management.

The schedule of speakers is as follows:

3:30pm Contracts and Liability – What your business needs to know when it comes to contracts and liability. Speakers: Attorney David Lawler and Mark McCartin, Dowling & O’Neil Insurance

4:30pm – Hamburgers & Hot Dogs

5:15pm Fall Clean Ups - Better practices using outdoor equipment. Acheive better production and increase profits. Speaker: Jim Veneto – KPM Exceptional

6:00pm How To Tackle Your Plowing Jobs - Learn how to get the best results using the best tools and starting points. Speaker Paul Weeks, RPM Small Engines and Jim Stiles, Fisher Plow Manufacturing

6:45pm How To Buy the Plow That Meets All Your Needs - It’s tough deciding on a big investment like a plow. You want to make sure you get it right the first time. Greg Dwinal, Boss Plows has your answers!

Please reservere your spot and burger at ccla1999@comcast.net